Digital Transformation:
The New Mandate
Every year brings more tragic examples of organizations not understanding what digital transformation is, how deep it needs to go, or how vital it is to the business. And that’s not for the future, but for today. It’s life or death. Transform or die. Even the ways organizations conventionally look at digital transformation need to change.
- I.
A Reckoning Amidst
the Chaos
- II.
Know Your Role
in Digital Transformation
- III.
How to Execute
Digital Transformation
A Reckoning Amidst
the Chaos
We have entire forbes’ lists of companies that failed to transform and are no longer with us
But never have we seen this many companies fail in mass like in 2020. There should be neither any more doubt nor procrastination when it comes to digital transformation.
Know Your Role
in Digital Transformation
The entire C-suite has seen upheaval in recent years as their skills and strategies become outmoded in a world where only one interview question matters: Can you deliver world-class technology experiences? But nobody has felt that change more acutely than CIOs & CMOs.
- Digital Transformation
The Digital CIO: Mastering the Nuance of Digital Delivery
For CIOs, the ask from the business is to turn a C130 Hercules into a fighter jet…while it’s in the air. It sounds like magic. - Digital Transformation
Why Your Ad Won’t Save You: The Digital CMO as Curator of the Customer Experience
The CMO who only delivers traditional marketing tactics wrapped in better analytics is losing relevancy.
How to Execute
Digital Transformation
We have good news in the midst of all this upheaval and terrifying high stakes. The truth is that digital transformation should be a lot less expensive and take a lot less time, but only if you have the right help.
- Digital Transformation
Give Your Digital Transformation to a Tiger Team
The science is settled. Smaller teams outperform big teams on key fronts when tackling big challenges. - Digital Transformation
A Third Way to Transformation: The True Digital Agency
The path to accelerating transformation lies neither with traditional agencies, nor consultants and systems integrators.
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